Thursday, 18 December 2008

Sunvil - New Image for 2009

Long-established tour operator Sunvil Holidays has now re-branded to become simply "Sunvil", and is about to embark on a seasonal advertising campaign to promote the new brand and its range of holiday brochures.

Under the slogan 'Find the Real Country', Sunvil now works on three major areas : Sunvil Holidays for Greece and Cyprus (destinations which Sunvil has long made their own) ; Sunvil Discovery for destinations such as Italy, Portugal, Romania and Scandinavia; and Sunvil Traveller, which was formerly known as Sunvil Latin America, for longhaul products - an indication of the expansion which Sunvil has made to its offerings for the long-haul holidaymaker.

This is the first major refresh of the Sunvil brand in 35 years, and will be backed up by Travel Channel advertising, in UK national newspapers, magazines and on Classic FM radio station.

These promotions do not focus on discounts and offers, but reflect the established remit of the company, to offer an authentic holiday experience for the discerning traveller - hence headings headings such as 'the real Cyprus' at: http://www.sunvil.co.uk/

Find more about the "Real Cyprus" and Sunvil Brochures on Travelwhere

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